Despite Inflation, IKEA Managed to Lower Prices in 2024
IKEA has announced that its total retail sales reached EUR 45.1 billion for the fiscal year 2024 (FY24), marking a 5.3% decline from the previous year, largely due to price reductions aimed at making products more affordable. Despite a challenging global economy and a shrinking home furnishings market, IKEA managed to attract more customers by … Read more